Privacy policy
Privacy Policy
The following information is provided following Article 13 of EU Regulation 2016/679 ("GDPR" or "Regulation").
Titolare del trattamento
The Data Controller is Cappon Mauro, with registered premises at Frazione Rivalta Rossi 30, 12064 La Morra (CN), VAT number: 04204040044, Economic and Administrative Index (REA): CN-343530. Register of Artisans: CN-106546, email address: info@wildandinspire.com. (hereinafter, the "Data Controller").
1. Processing carried out through the site: with purposes, legal bases and retention periods
1.1 - Purchase:
§ Purpose: The primary purpose of data processing is to allow you to purchase and receive the purchased product. The data is also necessary to fulfill legal obligations (including accounting and tax obligations). Finally, it may be necessary in the event of disputes regarding the proper fulfillment of the contract.Base giuridica:
§ Storage Times: The data will be deleted 10 years after the contract has been fulfilled. It may be retained for longer periods only in the event of disputes and, therefore, to exercise or defend a right based on the data controllers legitimate interests.
§ Further Information: Providing your data is mandatory, and refusal to provide it will prevent you from purchasing the requested products.
1.2 - Marketing by email:
§ Purpose: The purpose of data processing is to send you newsletters and DEM (Direct Email Marketing) via traditional or automated means (email, social media).
§ Legal basis: Consent given by the Data Subject pursuant to Articles 6, paragraph 1, letter a) of the GDPR and 130, paragraphs 1-2 of Legislative Decree 196/03
§ Retention period: 1 year from the last communication or until consent is revoked.
§ Further information: Consent may be revoked at any time. The User is completely free to provide the requested data, as there is no legal obligation to provide it. However, if the User chooses not to provide the data marked as essential, the Data Controller will not be able to achieve the indicated purpose.
1.3- Transactional Emails:
· Purpose: The purpose of data processing is to send you information regarding your purchase.
· Legal basis: Contractual performance.
· Retention period: Until the order is delivered.
· Further information: Transactional emails are sent to allow for better order management and to provide the Customer with confirmation regarding the purchase and shipping.
1.4- Marketing & profilazione through digital platforms:
· Purpose: The purpose of data processing is to display marketing content based on your interests, as identified by your interactions on our website. This includes the use of retargeting tools on digital platforms to deliver targeted advertising.
· Legal basis: Consent, which can be obtained through various methods:
· 1) Through Cookies on our Website: Your consent to marketing and profiling cookies is collected through your cookie settings on our website.
· 2) For Custom Audience CRM Campaigns (Prospecting and Retargeting): For these campaigns, we obtain your explicit consent to use your contact information (e.g., email address) for marketing purposes.
· Retention period: Your data will be retained until you withdraw your consent or through your cookie settings.
· Further information: Consent acquired through Cookies on our Site: The User can manage or withdraw this consent at any time, as described in our Cookie Policy. We also inform you that cookies can be both first-party and third-party and therefore installed through us. In the case of simple User segmentation, your consent is not required.
1.5 – Contact us:
· Purpose: The purpose is to provide the User or Customer with the opportunity to contact the Data Controller to exercise or defend a right in the event of a dispute.
· Legal basis: Performance of a contract and fulfillment of pre-contractual measures carried out at the data subject's request. In the event of a dispute, the legitimate interest of the Data Controller is met.
· Retention period: The data will be retained for 3 years or for a longer period in the event of a dispute.
· Further information: Providing the data is mandatory, and refusal to provide it will prevent contact with the Data Controller.
1.6 – Abandoned Cart:
· Purpose: The purpose of data processing is to send three emails within 72 hours to invite the user to complete the interrupted purchase on the site.
· Legal basis: Legitimate interest of the Data Controller in completing the purchase.
· Retention period: 72 hours
· Further information: The provision of data is automatic and follows the partial completion of the shopping cart.
1.7 – Navigation Data:
· Purpose: Security of the site
· Legal basis: We will process data based on the company's legitimate interest in IT security and compliance with legal obligations. The legal basis for processing cookies other than those strictly necessary is consent.
· Retention period: 24 months
· Further information: For information on cookie policies, please refer to the dedicated policy.
2. Place, storage and methods of data processing
The processing operations related to the web services of the website www.wildandinspire.com take place at the Data Controller's headquarters and at the offices of other third parties, specifically appointed as Data Processors pursuant to Art. 28 GDPR, who offer outsourced services. Personal data will be stored and managed digitally and/or on paper at the Data Controller's headquarters. The data will be processed lawfully, fairly, and with the utmost confidentiality, in compliance with appropriate security measures as required by the Code and the Regulation. The data will not be publicly disclosed. Furthermore, the user will not be subjected to automated decision-making processes such as profiling unless he or she consents to this by installing cookies or other tracking tools, for which regulations please refer to the specific information.
3. Sharing, Communication and Dissemination of Data
The Data Controller may disclose data to all parties to whom disclosure is required by law for the purposes set forth by law. The collected data may be transferred or disclosed to other third-party companies that work in collaboration with the Data Controller for activities strictly related to the purposes indicated above in this policy (see points 1 and 2) Furthermore, the data will be disclosed to payment gateways as independent data controllers. Outside of these cases, personal data will not be disclosed, nor granted to anyone, nor transferred to third-party countries, meaning countries outside the European Union or the European Economic Area. Should this occur, the Data Controller declares and guarantees that it complies with the provisions of Articles 44 et seq. of the GDPR.
4. Your rights and how to exercise them
a) Rights of the interested party
The user, in his or her capacity as data subject, has the rights set forth in Article 15 et seq. of the Regulation, specifically:
· Right of access (Article 15 GDPR)
The data subject has the right to obtain confirmation as to whether or not personal data concerning him or her exist, regardless of their being already recorded, and communication of such data in an intelligible form.
· Right to rectification (Article 16 GDPR)
The data subject has the right to obtain the rectification of inaccurate personal data concerning him or her, and also to have incomplete personal data completed.
· Right to erasure (Article 17 GDPR)
The data subject has the right to obtain the erasure of personal data for specific reasons, such as withdrawal of consent, objection to processing, or if the data is no longer necessary for the purposes for which it was collected and processed, or in the case of unlawful processing. It will not always be possible to proceed with erasure, but it is certainly the data controller's responsibility to provide adequate justification.
· Right to restriction of processing (Article 18 GDPR)
The data subject has the right to obtain restriction of processing in specific circumstances, such as, for example, a request for rectification or objection during the evaluation of requests.
· Right to data portability (Article 20 GDPR)
If the processing is based on consent or a contract and is carried out by automated means, the data subject may receive the data in a structured, commonly used, and machine-readable format or request that it be transmitted to another controller.
· Right to object (Article 21 GDPR)
The data subject has the right to object, in whole or in part:
• on legitimate grounds, to the processing of personal data concerning him or her, even if pertinent to the purpose of the collection;
• to the processing of personal data concerning him or her for purposes not covered by Article 21 GDPR. 2.
The user may submit a request to object to the processing of their personal data pursuant to Article 21 of the GDPR, providing evidence of the reasons justifying the objection. The Data Controller reserves the right to evaluate the request, which will not be accepted if there are compelling legitimate grounds for processing that override the user's interests, rights, and freedoms.
· Right to lodge a complaint
The data subject has the right to lodge a complaint with the competent supervisory authority pursuant to Article 77 of the GDPR if they believe that the processing of their data violates applicable law.468
b) How to excercise the rights
The interested party may exercise the rights referred to in point 4 at any time by contacting the Data Controller at: info@wildandinspire.com
Last version: 24/04/2026